Guesting at the Unilab Social Media Summit
A couple of weeks ago I had the honor of being one of the panelists at Unilab's Social Media Summit. The topic I participated in, along with Kris of OC Mom in Manila (who runs her own marketing consultancy firm) and Dr. Narciso Tapia of CebuMD, is blogging.
For the panel discussion – Your online BFF: Blogger Friend or Foe? Partnering with bloggers as message advocates
Unilab thought that it would be great to invite bloggers who are also in marketing and PR to get useful insights on how to work with online influencers. We were asked questions like blogger integrity, how to approach bloggers, what motivates bloggers to work with brands, and so on.
It was fun! I'm passionate about blogging and the community. No - I am in love with it.