SM Fashion Forum: The hotspot for chic investment pieces

We all love cheap clothes, but sometimes, it's wise to invest in choice pieces that will serve us for more than a few washes. Basics like the little black/white dress, stunning cocktail dresses, and evening gowns are items that need to stand the test of time in our closets. It makes more sense to blow a few thousands on them and then recycle until you get fat, or die. Lol.

Anyway, that's the idea behind the SM Fashion Forum located at the third level of SM Makati. The clothes there are in the P2,000 to P5,000 price range, but they are picked with care to reach a balance of quality, trendiness, and versatility without sacrificing timeless style. The clothes are from US brands like Adrianna Papell, David Meister, Donna Morgan, London Times, Max & Cleo, and Maggy London, to name a few. Miss Couture is a line for the younger set in terms of cheaper pricing and styles.

If you're looking for clothes to wear for important business meetings, power lunches, and parties/events from semi-formal to formal, I highly recommend Fashion Forum as your first stop. However, if you're into cheap and trendy disposable clothes for malling, clubbing, or coffee dates, go to Forever 21! Or any mall department store and tiangge, really.

Here's a virtual tour of the SM Fashion Forum:

Bright, well-lit interiors and spacious aisles will greet you upon entering

Power dressing, anyone?

Can easily go from day to night with the right accessories

Stunning green color. It looks a lot better in person.

Skirt with great lace work

I love the sophisticated evening gowns

No shame in sequins

Hot must-have! Salivating. I love the thick, form-shaping material

Color coordinated

The limited Jeffrey Campbells

Arturo shoes. Pretty but too vanilla for me.

Report shoes

Now we're talking business!

THE perfect clogs. Ouch at the price though - ~P4,000

Bags in all shapes and colors

BCBGeneration bags

Chinese Laundry

Personally, I probably won't shop here on a regular basis because of the hefty price tags. But there are one (or two!) items here that I won't mind blowing money on - like that red dress from Adrianna Papell, and perhaps a well-tailored little black dress from Miss Couture! How about you, what will you get if you can afford it?

Liz Lanuzo

Founder & Editor-in-Chief

I eat makeup for breakfast, lunch, dinner, and dessert.

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