Why K-Palette is My New J-Beauty Obsession
I’ve always been a huge fan of J-Beauty, and there's something about their skincare and makeup that just works perfectly for my skin. My love for it grew even more after an afternoon with K-Palette. I’m not new to the brand—I’ve been hooked on their liquid eyeliners since my first Don Quijote shopping spree in Japan. Usually, I stick to the classic black, but now my world has opened up with K-Palette’s launch of three new vibrant shades of their 1Day Tattoo Liquid Eyeliner and a new shade of their curl-enhancing 1 Day Lash Up Mascara.
At an intimate event with leading makeup artists and taste makers, K-Palette unveiled their latest formulas and shades during a makeup demo led by the talented Japanese makeup artist Rina Ogata. She showcased how to use these new products to create the Muted Makeup look that's all the rage in Japan right now. It's a fresh, natural style that plays with softer shades and subtle colors, perfectly capturing that effortless beauty trend.
The new lineup of K-Palette’s 1Day Tattoo Liquid Eyeliner (P795) is simply perfect for achieving those Muted Makeup looks. With shades like 05 Darjeeling Pink, 06 Cinnamon Beige, and 07 Crimson Brown, these subtler colors offer a refreshing alternative to stark black. They blend beautifully to complement a variety of skin tones. Cinnamon Beige is a standout for creating a subtle, barely-there look—ideal for a muted makeup vibe. If you have a deeper skin tone, Crimson Brown will give you a similar effect. And for a touch of playful yet soft youthful energy, Darjeeling Pink is your go-to. Plus, all the eyeliners now feature a new blended brush tip that ensures the liquid glides on smoothly without any tugging or scratching, making application easier than ever!
1Day Tattoo Liquid Eyeliner (P795) swatches: Crimson Brown, Darjeeling Pink, Cinnamon Beige and the 1Day Lash Up Silky Mascara (P945) in Brick Brown
Everyone at the event was thrilled to experiment with the new shades, especially when crafting their own muted makeup looks. Darjeeling Pink quickly emerged as one of the bestsellers, and my table absolutely adored its subtle rose hue. It's especially great for those with dyed hair who prefer a softer facial appearance over a bold, dark liner. The formula has been enhanced too, featuring a hybrid film that blends durability with flexibility, effectively preventing any smudging from water, sweat, and friction. It’s a game-changer for anyone looking to maintain flawless eye makeup throughout the day!
We've reviewed K-Palette eyeliners before, and their popularity is undeniable, with over 50 million units sold worldwide. Plus, their liquid eyeliner has been the top choice for six consecutive years in Japan! The 1 Day Tattoo Liquid Eyeliner truly lives up to its reputation—it's waterproof and practically life-proof. My friends and I put it to the test over the Holy Week break, and I'm thrilled to report that it is absolutely Visita Iglesia-proof! No amount of sun, sweat, or heat could budge it. You can count on it to last all day without a hitch!
Dealing with fine, straight lashes that tend to droop can really set the stage for the dreaded panda eyes caused by mascara smudging. However, the curl-defining 1Day Lash Up Silky Mascara in Brown Brown (P945) has been a game changer for me—it held my curl perfectly for over six hours without a hint of smudging! For those of you with straight lashes, makeup artist Rina Ogata shared a nifty trick to ensure your curls hold up even longer. Try heating your eyelash curler with a flame or lighter just like you would a hair curler. This helps to 'iron' the lashes into place. Just remember to let the curler cool slightly before you use it on your lashes to avoid any discomfort!
My natural lashes
My lashes after curling and with the 1 Day Lash Up mascara
My lashes after 6 hours!
The 1Day Lash Up Silky Mascara features a cleverly designed tilted brush that effortlessly guides your lashes upward while the formula coats each lash and locks in the curl. Plus, the cap of the mascara wand includes a thumb marker to ensure optimal placement for achieving the perfect curl every time.
Both the eyeliner and mascara boast waterproof and lifeproof qualities—a fact I put to the test after jumping into the shower with my makeup still on. To my delight, I looked in the mirror afterwards and saw everything still perfectly in place. Despite their sturdiness, a good oil-based makeup remover will take them off easily.
After thorough testing and careful consideration, K-Palette has truly won a permanent place in my heart, deepening my love for J-Beauty even more.
Try K-Palete for yourself at Shopee, Lazada, ZALORA, LOOK At Me, as well as physical kiosks at your nearest Beauty Bar.