Miniso is your new bargain beauty paradise! Here's what to buy & how much
Are you familiar with the brand Miniso? If you’ve ever visited Hong Kong or China, then there’s a high chance that you’ve seen a store before as they are literally all over the place (1000 stores and counting). Liz blogged about her Miniso haul back in November when she went to HK, and lucky for us, we can just as easily raid their shelves now that they’ve opened their first branch in Manila!
This Japanese brand is what you get when you combine Uniqlo’s store aesthetic, MUJI’s product catalog, and Daiso’s price point – sounds awesome, right? So I made sure to schedule a trip to their store on the second level of Robinsons Manila. Even from afar, the store's clean and bright interiors quickly caught my eye, and by the time I got through the door, I knew I wasn't leaving any time soon.
The beauty products are front and center upon entering. There are face bases, lip products, blushes, eyeshadows, mascaras, different brow formulas, and nail polish – pretty much everything, really! Prices range from P99 to P199, so you can go on a makeup haul without breaking the bank. Click the images to see them up close!
Spotted some brushes that looked familiar! They have look alikes for Ecotools and Real Techniques for P99 per piece to P349 for sets.
Most of the staple beauty tools like eyelash curlers, puffs and nail care tools were priced at P99 each. They even have lid stickers (third row, on the right) for monolids who want to create the appearance of double folds.
These pastel-colored makeup bags made me swoon! They're quite roomy, too, so you can have some place to store all your new cosmetic goodies.
Next to the makeup area is another dedicated to skincare. My attention immediately went to these toners that contain floating petals - they reminded me of Kiehl’s Calendula Herbal Extract Toner, except these are much cheaper at only P99. These are available in daisy, sunflower, and lavender variants.
Daisy Water
They also have a variety of sheet masks for us addicts, yay! Regular sheet masks are priced at P199 for a pack of five, while the black sheet masks are a bit more expensive at P299. Hydrogel masks are also available at P199 for three pieces.
Moist Silk Mask
Black Sheet Mask
These rose-scented soaps are just the cutest, and they only cost P150 per box! They also come in shades of blue and violet, and I’m honestly considering getting all four to use as photo props.
One of the more expensive items available in Miniso are these sonic brush cleansers at P750. The tag is still more affordable than most, and I’m curious how they’d perform. Planning to get these next time!
These products made my DIY-loving heart so happy! I like the idea of being able to play kitchen scientist with utensils just for mixing up homemade cosmetics. I also found the compressed sheet mask towels that I'd been looking for, at just P199/100 pieces! They're perfect for using up the leftover essence from my favorite masks!
DIY beauty tool kit
Compressed sheet face masks
Desk mirrors are P99 to P149 each
If you don't like traveling with full-sized bottles, transferring them into smaller containers is a must. These travel kits are much cheaper than what I usually buy! They come in a variety of container combinations, and are only P149 for each reusable ziplock kit containing seven pieces.
Skin care
Hair care
Miniso also carries a variety of body and home fragrances. I’ve tried their Green Tea fragrance (P199) before, and it’s one of my cheaper alternatives to my HG Elizabeth Arden Green Tea. These cute things are tiny ceramic aroma diffusers and are priced at only P99 each.
I was overwhelmed by the wide variety of bags! And their totes, purses, clutches, shoulder bags, bucket bags, doctor bags, and backpacks are super impressive. The designs and colors are in that perfect sweet little spot between classic and trendy, and the stitching and hardware are also surprisingly of high quality. You get a lot more than what you’d normally expect from a P299 to P550 price point. I want almost everything, TBH.
They also have a ton of accessories to choose from but what really caught my eye was the nice display of hats and sunnies (P99 to P350). No need to wait for summer to use these babies; I'm all about keeping my skin protected from the sun, and these stylish options perfectly fit the bill.
They have tons of other stuff in the gadgets, home, school, and fashion categories but that will need another post or two. There are so many interesting finds in Miniso and stocks run out fast - by the time I got there, all of their acrylic makeup organizers were already sold out! Will definitely have to come back again and hopefully catch the new stocks.
In case you were wondering, the brand IS Japanese - items are said to be designed in their Japan HQ - but the products are sourced and manufactured in China, South Korea and Malaysia. If you’re particularly conscious of avoiding cosmetics that are produced in China, just check the individual packaging of each item when you visit.
Have you ever been in a Miniso before? Which of their products have you tried and recommend?
