Happy National Lipstick Day, PV Community! What lipstick are you wearing today? If you haven’t got any on, well, then you must apply your favorite lipstick right now! We must join in on the celebration, right? As a matter of fact, I just swiped on my MAC Ruby Woo lipstick!

What does it take to be on top after 21 years in the beauty industry? Celebrity makeup artist - although she stubbornly says that she doesn’t even think of herself that way - Effie Go Iñigo has some answers. She does famous (and often controversial faces) like Toni Gonzaga, Derek Ramsay, and Sofia Andres to name a few. I sat down with her over coffee and she shared some stories about how she built her 21-year career, what she did to get over huge transitions in the industry, how she coped with the pandemic, plus her absolute favorite things.

I’ve ignored TikTok for so long because I’m old (34 is ancient over there) and frankly didn’t easily understand it. I thought it was only for people who enjoyed sharing their dance moves (of which I have approximately zero in both appreciation and execution) and making funny dubs of random sounds. But I had to figure out TikTok for work, so I went on a soul-searching journey to try and divine the true meaning of the top social app in the world.

Hi there, PV Community! How’s it going? Did you know that it’s National Lipstick Day this coming July 29? So, I think it’s only fair to ask you all a series of lipstick-related questions. What’s the first lipstick you purchased? You used up? You can’t live without? Just in case you’re wondering what my answers are: Ever Bilena Mauvey, MAC Velvet Teddy, and NARS Audacious!

Serums are usually counted beyond basic skincare and that’s because they have targeted benefits that add on to a routine. These concentrated boosters are often priced higher but Ever Bilena Plus recently released affordable serums for only P395 each. Let’s see how they fare on my skin!

Although beauty is a personal journey, we all know that SPF is non-negotiable. Admittedly though, it is one of the hardest beauty habits to get into. From childhood memories of heavy and extremely tacky formulas making beach and pool days less enjoyable to the price tags that are on a good SPF product - there is always something that holds you back from the path of sun protection.

Luckily, local beauty brands have been stepping up their game and giving the people what they want by creating sunscreen and sunblock options that are comfortable for both our skin and wallets.

Packing for a trip out of the country is, I daresay, an art. It’s getting that perfect balance between bringing everything you need, having easy access to everything without losing your things, and having enough space for your shopping! When I first started traveling abroad, I was all about packing light so much that I under pack and forget a lot of important things. I used to survive on just a 5-kilo luggage for a week-long trip - that’s unimaginable now. I always end up having to buy a big tote for my shopping and it’s such a hassle lugging it to and from the airport.

But now I have a fairly reliable formula that works for me, and might work for you too. Here’s my tried-and-tested way of packing for a trip abroad! This is handy if, like me, you over think and like to look pretty.

Hey there, PV Community! How’s the month of July so far? You know, I report to the office every single day now and I find myself falling in love with makeup for the first time all over again. I guess I just missed wearing makeup somewhere else than home. Do you feel the same way?

Someone on Instagram asked me last week about how I keep my legs looking smooth and even. That’s when I realized that I haven’t talked about this nifty technique yet despite “discovering” it some time back! It became viral on TikTok at one point, but I found out about it before I saw it on Tiktok via a “Eureka!” moment in the shower. It just makes complete sense.

Japan's No.1 sunscreen brand Anessa just got an upgrade in packaging and formula, so I'm here to check it out! They switched to a blue logo and outer packaging, which btw is partially made of bio-based plastic. This is produced from "renewable biomass sources that reduce carbon dioxide emissions"*. In working towards their goal of a SUNstainable world, they also removed coral-damaging ingredients such as Octinoxate and Microplastic beads from their formula.

For “Do Good for the Planet,” Watsons invited Jack Warren of ClimatePartner, social and mindful entrepreneur Rizza Lana Sebastian and Cat Trivino of Communities for Organized Resource Allocation to help media guests understand what carbon footprint is and why we should always be mindful.

July is here, PV Community! Can you even believe it? We’re now starting the latter half of the year and what better way to do so than with beauty, right? So let’s get straight to it - here are what’s the latest in beauty!