Anessa is a beloved sunscreen brand that is driven by the philosophy of enabling individuals to "shine infinitely under the sun." This ethos captures the brand's belief that while the sun’s harmful effects warrant protection, we must also appreciate the myriad of benefits sunlight provides for our well-being. The brand's latest offering, Anessa Day Serum SPF50+ PA++++ (P2,190), is designed to allow us to savor these benefits while still remaining shielded from harm.

I've forgotten a lot of things in my life, but one memory that remains vivid is the Doraemon theme song. "Do-ra-eh-mo-un!" would joyfully echo from our TV in the afternoon after school, which means it’s time for merienda. I recall eagerly anticipating the fun adventures of Nobita and Doraemon, as the futuristic, robotic cat lent a helping hand to solve Nobita's problems. So, you can imagine my sheer delight when I discovered that Anessa, one of Japan's leading sunscreen brands, has joined forces with Doraemon for a special collaboration.

Anessa, one of our favorite sunscreen brands, launched its first summer event after the pandemic called Golden Island. The event, held at The Island in BGC, featured themed areas such as Luxe Beach, Tropical Gardens, and the Hamptons, each representing a different adventure. Anessa showcased its ability to withstand the hot Philippine summer through temperature pods in each area.

The Anessa Squad, composed of experts in beauty, lifestyle, and sports, discussed the importance of sun protection in their respective fields and why Anessa is the ultimate age-defying sun care.

Japan's No.1 sunscreen brand Anessa just got an upgrade in packaging and formula, so I'm here to check it out! They switched to a blue logo and outer packaging, which btw is partially made of bio-based plastic. This is produced from "renewable biomass sources that reduce carbon dioxide emissions"*. In working towards their goal of a SUNstainable world, they also removed coral-damaging ingredients such as Octinoxate and Microplastic beads from their formula.

I need to preface this post by saying that I am currently recovering from a bad sunburn on my back. I don’t even remember the last time I was sunburned in any way! I think I would have still been a kid the last time something like this happened. But I have to take the blame on this one. Sunscreen is meant to be re-applied every three hours, more often if you’re getting some serious sun exposure. I was having so much fun that the veteran beauty editor in me forgot all about it! So yes, DO NOT forget.

Hey, PV Community! How’s it going? I don’t mean to shock you, but the first quarter of 2022 is about to come an end. I know, I know - where did the time go, right? Speaking of time, it’s time for another roundup of what’s new in beauty.

I’m fiercely loyal to my sunscreen so it’s a cosmic shift for me to switch sunscreens, after pretty much using the same thing for eight years. I do try and love other sunscreens of course, but I keep coming back to Biore. You all know this. And yet a couple of months ago this changed.

I’ve actually tried Anessa sunscreen even before it arrived in the Philippines. It’s touted as the #1 sunscreen brand in Japan!

Like I always say, it makes me happy that we have so many local beauty options and this week is just further proof of that. For this beauty roundup, we’re talking local releases that cover makeup, hair, and skin, and new sunscreens from Anessa!