What does it take to be on top after 21 years in the beauty industry? Celebrity makeup artist - although she stubbornly says that she doesn’t even think of herself that way - Effie Go Iñigo has some answers. She does famous (and often controversial faces) like Toni Gonzaga, Derek Ramsay, and Sofia Andres to name a few. I sat down with her over coffee and she shared some stories about how she built her 21-year career, what she did to get over huge transitions in the industry, how she coped with the pandemic, plus her absolute favorite things.

With cosmetics becoming more accessible and more affordable, many beauty lovers have found themselves with collections bigger than they can use up before expiry. Hauls are fun, to be sure, but it’s also important to be wary of when our love for beauty and shopping at are unhealthy levels that negatively affect our finances and the planet. 

When we did our Tom Ford eyeshadow team test a few weeks back, the girls kept asking so many questions about my pro kit that I realized that there is so much to share from “behind the stage.” Everyday life as a makeup artist is obvious to me because I’m immersed in this world, but going back to my just-a-makeup-lover roots, I can see why this could be an exciting topic! While makeup enthusiasts post a lot of content on social media, working artists rarely share as much. I hope this guide can help aspiring and beginner makeup artists, as well as serious makeup lovers who want to better understand on how to make smart beauty investments!

If you’re part of Facebook beauty groups or wedding planning, you may have seen the viral post that sent online beauty community into a frenzy over the weekend. Originally shared by a user named Makiko Yoshizawa, the post is a scathing review of celebrity makeup artist RB Chanco. Makiko claimed that RB was unresponsive in the months leading up to her wedding, leading her to cancel their service agreement. She also detailed how RB insisted on keeping the reservation fee despite the cancellation of the contract, which happened mere weeks before the event. The post includes screenshots of OP’s exchanges with the artist.

Makeup artists know it's a long, tough road to success. Building a stellar reputation, a loyal client base, and a signature technique is only possible after years of training and service. So what does it take, really, to start from scratch as a pro MUA? We sat down with celebrity makeup artist and PV girl-crush, Anthea Bueno, to pick her mind about her life, her career, and some surprising beauty advice. Known for her complexion work and striking editorial looks, Anthea counts among her clients stars like Iza Calzado, Sarah Lahbati, Kelsey Merritt, Leila Alcasid, Janine Gutierrez and Ylona Garcia. Let's hear her story!

A good part of my day is spent double tapping on beautiful faces on Instagram. Admiring gorgeous skin, ogling at perfect brows, ooh-ing and ahh-ing at perfectly chiselled features - I draw most of my makeup inspiration from following celebrity makeup artists! If you want to escape your makeup rut or are simply looking for a daily dose of pretty, here are five celebrity MUAs you won’t regret following on social media.

As one of the most popular and sought-after makeup artists today, Jigs Mayuga is undeniably a hero in the eyes of many budding makeup artists. And, like many heroes, he comes with quite a unique origin story. In a world full of “self-taught” beauty gurus and “natural talent,” Jigs stands out as an artist who openly sought out a more formal route, enrolling as a student of the Center for Aesthetic Studies’ (CAS) pioneer batch in 2004.

Thirteen years later, the student is now a teacher and more importantly a partner who will be directly involved in ensuring that the quality of education is of the highest standards.